Guest Intelligence
Ultimate Listening Engine
The better you understand guest experience, the better your brand’s performance. With online review data from all major channels plus custom survey responses feeding into one platform – comprehensive guest feedback is at your fingertips.
Guest Sentiment & Satisfaction from Every Major Channel
Monitor the conversations guests are having about your brand and uncover the trending topics that can influence incredible new products, services, and experiences.
Guest Feedback & Surveys
Engage your customers with user-friendly, dynamic forms and surveys.
Easily Create Custom Surveys
Create all types of surveys and forms, i.e. NPS, CSAT, etc. and deliver your surveys to customers via QR code, email, or kiosks. Or, choose to print on your receipts or packaging.
Keep Customers Engaged
We make it as easy as possible for customers to provide feedback by making the survey process short, sweet, and slick.
Collect Deeper Insights from Third-Party Sites
Get to know your customers with surveys on platforms such as Deliveroo, Uber Eats, and Takeaway.com. Reveal real insights through receipts and QR codes.
Text Analytics,
Specifically for Restaurants
GuestXM’s extensive natural language processing (NLP) library is designed specifically for the restaurant industry. Our proprietary AI technology breaks down sentiment factors into actionable drivers that can be deployed, tested and measured across markets.
Now we know what guests are thinking and feeling before, during, and after the dining experience.
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Restaurant categories include: food, beverage, service, ambiance, value and intent to return
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Built exclusively for the restaurant industry
Powerful Listening Tools for Every Team
Operations
Finance
Correlate sales, traffic, and turnover with social metrics delivered to your inbox quarterly. Integrate Guest Intelligence with Financial Intelligence for consistent analysis and reporting segmented by region, DMA, or franchise.
Marketing
Never miss a beat about your brand. Track new promotions, campaigns, and LTO performance alongside your brand’s share of voice and sentiment in real-time.
Human Resources
Numbers You Can Count On
We connect the dots between employees, guests and financial performance using the most robust set of restaurant industry data.
Million Employees Represented
Restaurant Units
Billion in Annual Sales
Brands Across 6+ Segments
How Willie’s Icehouse Leverages Industry Benchmarking & Insights to Elevate Restaurant Experience
Find out how this casual dining chain uses guest, financial and workforce data to enable teams across the organization to be more proactive and improve the way they execute.
More from the GuestXM™ Platform
Essential
Bring brand reputation management into one system. Manage online business profiles, track customer feedback and then engage guests at the right time with the right response.
Workforce Intelligence
Get a total picture of your frontline workforce. Hire smarter, motivate with purpose, and retain the talent that lines up with your brand’s standards.
Financial Intelligence
Be in complete control over your operations and experiences. Spot successes, respond to issues, and build a culture of action based on data and insights.
Latest Blogs
Restaurant Sales & Traffic Slowed in February—a Sign of Future Challenges
All growth numbers are year over year unless specified. Best and worst performing region, segment and cuisine is based on same-store sales growth. As was expected, once the upward boost created by...
Where to Get the Most Valuable Customer Feedback for Your Restaurants
Customers aren’t shy about sharing feedback on their restaurant experience with the brands that they interact with. Every experience along the customer journey is an opportunity for a person to...
January Strong Due to Easy Omicron Comparison, But Long-Term Traffic Slowdown Continues
All growth numbers are year over year unless specified. Best and worst performing region, segment and cuisine is based on same-store sales growth. On the surface, 2023 started off extremely well for...
Powered by the Black Box Network
GuestXM™ leverages Black Box Intelligence guest, workforce, and financial data to surface actionable insights that drive revenue and profitability results for restaurants across the globe.
Used by over 300+ of the world’s best restaurants.
“Adding guest intelligence data to our insights portfolio has really helped us strengthen our strategic focus - confirming assumptions around guest traffic and our demographic profiles.”
Michelle Giovine,
VP of Marketing, Ninety Nine
“As CEO of a franchised, super-regional fast casual pizza chain, it was critical for my team to have a finger on the pulse of the guest experience in every location, every day.”
Sheri Miks,
Former President/CEO, Mazzio’s LLC
“The real magic comes from the rich, local data. Our field teams want to outperform their region’s industry performance.”
Carin Stutz,
President and CEO, Native Foods
“Competition is fierce and we are continually looking at ways to build competitive advantages for Darden. The data and insights are a terrific addition to our insights capabilities.”
Ali Charri,
SVP of Strategy & Insights, Darden Restaurants
“I love the ability to view key data such as sales and traffic comps from the state down to the DMA level. Traditionally, other platforms provide only a national view.”
Patrick Liger,
Director of Finance, Lazy Dog
“Workforce Intelligence allows us to gauge how we are doing in this space as a brand and is instrumental for individual locations to know where they should place emphasis and adapt in support of their teams and business.”
Matt Klug ,
VP of HR, Culver’s
“The financial insights serve as a great resource that allows us to make informed decisions and better understand the restaurant environment. The detailed reports and sophisticated platform are used throughout our organization in order to grow sales.”
Roni Rubinstein,
Sr. Financial Analyst, Potbelly Sandwich Shop