In today's digitally-driven era, effective restaurant marketing goes beyond traditional advertising. Dive into these 11 essential tools, from data management to social media, that every restaurant brand needs to stay competitive and create memorable dining experiences.

• Data-Driven Insights
• Market Intelligence
• Restaurant Marketing

Understanding key restaurant calculations will help you assess your performance and plan your menu, labor needs, operating hours and marketing campaigns.

• Financial Performance

Net Sentiment Score analyzes guest satisfaction by capturing direct and indirect feedback through both social and survey data.

• Thought Leadership

Fasika Melaku, VP and Chief Learning & Development Officer at Denny’s, a beloved American family-friendly diner-style restaurant chain, shares her insights on the power of a customer-centric mindset.

• Data-Driven Insights
• Sales and Traffic

Restaurant sales and traffic growth slowed down during July but remained stronger than the growth rates posted by the industry back in April and May.

• Out of the Box Insights

In today's highly competitive market, meeting drive-through expectations have become a formidable challenge for most quick-service brands.

• Sales and Traffic
• Thought Leadership
• Market Intelligence

Having access to the latest, accurate industry data is invaluable in today's highly competitive restaurant environment. Every quarter, we host executives from the top restaurant chains for our State of the Industry (SOTI) webinar where we provide an exclusive look at the most up-to-date insights.

• Workforce Intelligence
• Data-Driven Insights
• Market Intelligence
• Financial Performance

Uncover what social engagement tactics make sense for your brand in order to improve online restaurant reviews. 

• Restaurant Social Listening
• Social & Review Management

Twin Peaks consistently reports sales and traffic increases, and benchmarking is an integral part of their strategy, as learned from this Q&A.

• Workforce Intelligence