guestXM – by Black Box Intelligence

February 2024 Restaurant Insights: Declining Sales and Cleanliness Imperatives

Discover the latest insights into the restaurant industry's February 2024 performance, revealing a concerning decline in sales alongside the critical importance of maintaining cleanliness for positive customer ratings.

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Streamlining Customer Feedback Analysis

In today's data-driven landscape, managing customer feedback is challenging. Natural Language Processing (NLP), an AI technology, streamlines the process by transforming unstructured feedback into actionable insights.

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How to Harness the Power of Customer Feedback Surveys

Let's take a closer look at the different types of customer feedback surveys and how you can use them to gain valuable insights into your customers and restaurant operations.

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Slowdown in Restaurant Sales & Traffic Growth Becomes Reality

Starting with June, every ensuing month has experienced softer year-over-year (YoY) same-store sales and traffic growth than the one preceding it.

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11 Essential Marketing Tools Restaurant Brands Should Consider

In today's digitally-driven era, effective restaurant marketing goes beyond traditional advertising. Dive into these 11 essential tools, from data management to social media, that every restaurant brand needs to stay competitive and create memorable dining experiences.

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Financial Metrics Every Restaurateur Should Track

Understanding key restaurant calculations will help you assess your performance and plan your menu, labor needs, operating hours and marketing campaigns.

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Denny’s Success Equation: Where Value Brings Momentum

Fasika Melaku, VP and Chief Learning & Development Officer at Denny’s, a beloved American family-friendly diner-style restaurant chain, shares her insights on the power of a customer-centric mindset.

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Connecting Social Media Mentions to Business Results

Net Sentiment Score analyzes guest satisfaction by capturing direct and indirect feedback through both social and survey data.

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July’s Mixed Outlook: Optimism and Caution for the Year Ahead

Restaurant sales and traffic growth slowed down during July but remained stronger than the growth rates posted by the industry back in April and May.

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Rising Drive-Through Demands: Quick-Service Brands Adapt to Trends

In today's highly competitive market, meeting drive-through expectations have become a formidable challenge for most quick-service brands.

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Top 3 Takeaways from GuestXM’s Q3 State of the Industry Webinar

Having access to the latest, accurate industry data is invaluable in today's highly competitive restaurant environment. Every quarter, we host executives from the top restaurant chains for our State of the Industry (SOTI) webinar where we provide an exclusive look at the most up-to-date insights.

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Restaurant Benchmarking Q&A with Twin Peaks

Twin Peaks consistently reports sales and traffic increases, and benchmarking is an integral part of their strategy, as learned from this Q&A.

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7 Proven Tips to Get More (and Better) Restaurant Reviews

Uncover what social engagement tactics make sense for your brand in order to improve online restaurant reviews. 

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